Episode 4:

You Need to Tell the Right Story, with Glenn Clark

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Glenn Clark is a brand strategist, a designer, and the founder of Crafting A Brand, a branding and creative services consultancy in Rochester, New York. Crafting A Brand helps businesses and organizations build long-lasting brand strategies to differentiate their products in competitive marketplace through engaging brand communications tactics (like marketing collateral, packaging, logos, video, online…

Episode 3:

Creating Mutually Beneficial Partnerships, with Leah Mueller

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Leah Mueller is the Director of Tourism Sales for Visit Buffalo Niagara. For Leah, traveling is more than a job — it’s her passion. After earning a degree in Travel and Tourism Management from Niagara University, she went on to study abroad before starting her career. Leah has broad and varied expertise in the hotel,…

Episode 2:

What Works for the Consumer?, with Kelly Blazosky

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Kelly Blazosky is President of Oneida County Tourism in Central New York since 2009. She is also Chair of the Central New York Vacation Region. Previously, she was the Executive Director of the Marietta Washington County Convention & Visitors Bureau in Marietta, Ohio. Kelly holds a degree in Business Administration and Organizational Management from Ohio…

Episode 1:

Enhance the Visitor Experience, with Daniel Fenton

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In this episode, you will learn about collaborating to improve business development districts from Daniel Fenton. Daniel Fenton is an Executive Vice President with JLL’s Hotels & Hospitality Group. He is a 25-year veteran of the Hospitality and Tourism industries. Daniel led a destination marketing organization that completed a highly successfully re-branding, re-structuring effort that…