Episode 144:

Build Experiences They’ll Never Forget, with Josh Collins

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Josh Collins has a background grounded in live entertainment and experience design. He helps brands develop better rhythms of connecting with their audiences both online and off. After 15 years of traveling the world with brands like Stevie Wonder, The Roots, John Legend and more, Josh was attracted to take over and lead the Visit…

Episode 143:

Be Creative and Collaborate in Travel Marketing, with Kevin Costello

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Kevin Costello is the President of the Steuben County Conference and Visitors Bureau, the official tourism promotion agency for Steuben County, NY. Kevin manages a team of five tourism professionals who tell the destination’s story with a strategic and research-based approach to increase accommodation occupancy and tourism expenditures within Steuben. In his previous position, Kevin…

Episode 142:

Partnerships and Personas of the Wine Industry, with Brittany Gibson

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Brittany Gibson is the Executive Director of the Seneca Lake Wine Trail. Her experience with wine began as Advertising Director and Wine Club Manager at Fulkerson Winery, a position she held for 10 years. In her previous capacity at the Watkins Glen Area Chamber of Commerce, Brittany was responsible for promoting Schuyler County’s tourism industry…

Episode 141:

Conquering Imposter Syndrome and Self-doubt, with Nicole Mahoney

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With a talent for creating special events that blossomed while working for her dad’s car stereo shop, I got my start in marketing at Frontier Field in Rochester. I also began serving as the executive director of the internationally known Lilac Festival. Later on, I headed the Canandaigua, New York Business Improvement District while also…

Episode 140:

Getting to the Visitor’s “Why”, with Gina Nacey

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Gina Nacey is president and executive creative director of Adventure Creative, an agency based in Minneapolis, Minnesota. Their focus is on active lifestyle brands, recreation, and destination marketing. Gina has led the strategy and creative direction of Explore Minnesota’s brand new “Find Your True North” campaign, and the Minnesota Zoo’s “Where Amazing Lives.” Adventure Creative…

Episode 139:

Staying on Brand and on Mission, with Mandy Hagadorn

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Mandy Hagadorn serves as marketing manager at New York Kitchen, an event and education space for all things food and beverage in New York State. She grew up on a farm near Canandaigua, New York. She graduated with a degree in anthropology from Nazareth College. After college, Mandy got involved with event planning in both her…

Episode 138:

How to Make the Most of Your Marketing Agency Relationship, with Drew McLellan

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Drew McLellan is a marketing veteran who has run his own agency for over 25 years, helping clients create authentic love affairs with their customers. He also helps other agency owners learn how to take their business to the next level through cohort groups and resources through Agency Management Institute. He loves to create “Aha”…

Episode 137:

NYS Awards Episode 3

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We recently attended the 2019 NYS Tourism Conference in Buffalo, New York and interviewed presenters, conference attendees, and Tourism Excellence Award winners. My interviews focused on the conference themes of inclusion, fostering community engagement, and “tourism is everybody’s business”, as well as key takeaways from the conference. This episode focuses on some of the award…

Episode 136:

NYS Awards Episode 2

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We recently attended the 2019 NYS Tourism Conference in Buffalo, New York and interviewed presenters, conference attendees, and Tourism Excellence Award winners. My interviews focused on the conference themes of inclusion, fostering community engagement, and “tourism is everybody’s business”, as well as key takeaways from the conference. This episode focuses on some of the award…

Episode 135:

NYS Awards Episode 1

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We recently attended the 2019 NYS Tourism Conference in Buffalo, New York and interviewed presenters, conference attendees, and Tourism Excellence Award winners. My interviews focused on the conference themes of inclusion, fostering community engagement, and “tourism is everybody’s business”, as well as key takeaways from the conference. This episode focuses on some of the award…