Tourism Professionals as Lifestyle Developers, with Valerie Knoblauch
In this episode, you will learn about why collaboration at the regional level makes a huge difference from Valerie Knoblauch. Valerie is President and CEO of the Finger Lakes Visitors Connection where she has worked since 1984 when she was hired as the organization’s first employee. In her role, she is responsible for guiding a…
Get Locals Engaged in Tourism, with Brittany Gibson
In this episode, you will learn about how leveraging your social media in the tourism industry can help you to bring in more visitors from Brittany Gibson. In her capacity at the Watkins Glen Area Chamber of Commerce, Brittany is responsible for promoting Schuyler County’s tourism industry by creating and implementing tourism marketing and public…
Content is King, with Ramjee Chandran
In this episode, you will learn from Ramjee Chandran about the evolution of tourism publishing, and why creative content is as important now as it was in 1989. Ramjee Chandran is an entrepreneur, writer, publisher, and musician with 27 years of publishing experience. As a journalist, his articles have been published in India and other…
Creating Experiential Opportunities, by Debbie Meritsky
In this episode, you will learn about the importance of creating opportunities for both guests and other small businesses from Debbie Meritsky. Debbie is a graduate of New England Culinary Institute and has worked in the food industry for over 30 years with an emphasis on local, organic, and seasonal ingredients. Debbie is co-owner of…
How Activity & Collaboration Feed Off of Each Other, with Jacob Taddy
In this episode, you will learn about non-profits in the travel and tourism industry from Jacob Taddy. Jacob Taddy is the founder and Executive Director of Onwards, a non-profit organization connecting people through unique travel experiences that empower local entrepreneurs. After working on service projects in the Navajo Nation, Skid Row in Los Angeles, and…
10 Strategies for Successful Collaborations, with Nicole Mahoney
You have heard our guests talk about co-opetition- that really cool thing that happens when competitors come together to collaborate on a project or program in order to create something bigger than they could have done on their own. This podcast recaps ten strategies for successful collaborative partnerships that we have learned from our guests….
Attracting Visitors to All of New York State, with Gavin Landry
In this episode, you will learn about how New York is consistently growing their tourism efforts from Gavin Landry, the former Executive Director of Tourism at Empire State Development. Gavin Landry joined Empire State Development (ESD) as the Executive Director of Tourism in March of 2013. Mr. Landry’s appointment came at a time of continued…
How to Work with the Media to Change Public Misconceptions, with Mike Linehan
This episode is a little different from most. We will be hearing from a tireless advocate and NYS tourism industry promoter, Mike Linehan. This interview was recorded in October 2016. Mike was gracious in volunteering to be one of Destination on the Left’s first interviews. He was very patient with me and my audio team…
Every Traveler Makes A Difference, with Kristy Kennedy
In this episode, you will learn how every traveler makes a difference from Kristy Kennedy, Vice President of Marketing and The Director of Tourism for the Adirondack Coast Visitor Bureau (ACVB), a division of the North Country Chamber of Commerce. Kristy has been with the ACVB since 2008. In her current role, Kristy leads the…
How to Build a Destination’s Brand When You Don’t Have One Massive Asset, with David Holder
In this episode, you will learn about what can be done to build a destination’s brand from David Holder, the former President of Visit Syracuse. David Holder did not grow up in Central New York, as you’ll recognize from his slight southern drawl and love of cheese grits. He may not be a native but…