Distilling Puerto Rican Sunshine, with Leah Chandler
Leah is the Chief Marketing Officer for the Puerto Rico Destination Marketing Organization, Discover Puerto Rico. As CMO, Leah is responsible for providing strategic marketing leadership for the organization, overseeing the DMO’s paid media, creative, public relations, brand development and management, and digital strategy. Before her move to San Juan, Leah was the Chief Marketing…
Why a Narrow Doorway Invites Opportunity, with Alvaro Meléndez
Alvaro is a Creative with diverse talents and accomplishments. He co-founded CRANT, a creative machine learning company that has become one of the most innovative companies in Brand Intelligence Marketing today. They have developed an AI-backed platform that helps brands improve their Brand Love and DEI (Diversity, Equity, and Inclusion) strategies by using machine learning…
A Picture Perfect Destination: How to Market Your Region as a Film Location, with Willma Harvey
Willma Harvey has more than 25 years experience in the tourism industry. She is Director of Sales and Business Development for River Parishes Tourist Commission in Louisiana. Proud to be born and raised on the Mississippi Gulf Coast, Willma is passionate about her region and promoting destinations. She has her Master’s Degree in English and…
Connecting the Dots Between Actions and Outcomes, with Jay Kinghorn
Jay Kinghorn leads Zartico’s data and analytics team, helping destination marketing organizations (DMOs) use data-centered insights to market and manage their destinations more effectively. Zartico’s mission is to provide the clearest perspective of the visitor economy. As the world’s first Destination Operating System®, Zartico combines science, technology and domain expertise to create SMART destinations and…
Sharing Data to Enhance the Customer Journey, with Scott Garner
Scott is a longtime travel industry data guru, having served in senior executive roles at United, Adara, and Orbitz. He was instrumental in the founding of Orbitz and is CRO at Journera, which has been recognized as one of the World’s “10 Most Innovative Travel Companies“ by Fast Company and a “Technology Pioneer” by the…
How a Pandemic Pivot Led to a Brand New Business, with Michelle Ng
Michelle Ng brings people closer together by creating rewarding experiences through her two businesses – Vancouver Foodie Tours and Granville Island Gifting. Forbes has named Vancouver Foodie Tours one of the top 9 food tours in the world. They offer food walking tours, introducing guests to the culinary gems, vibrant cultures, and history that make…
How Creating a Marketing Framework Helps You Stay On-Message, with Kelly Blazosky
Kelly Blazosky is President of Oneida County Tourism & Founder/Partner of Adirondack Barrel Cooperage. She is an experienced President with a demonstrated history of working in the non-profit organization management industry specializing in Destination Marketing. Kelly is skilled in Nonprofit Organizations, Advertising, Marketing Strategy, Public Speaking, and Tourism. On this episode of Destination on the…
How Harriet Tubman’s Legacy Lives On, with Karen Kuhl
Karen Kuhl is the Executive Director at Cayuga County Convention and Visitors Bureau. She is a tourism and management professional with hospitality and F&B experience and has 15 years of experience as a tourism destination manager. As the former Director of Tourism and Hospitality Operations for Selva Negro Ecolodge and as Owner of Tastefully Nicaragua,…
Insights from the 2022 Destinations International Convention (Part Two), with Nicole Mahoney
For the second episode in a special two-part series of Destination on the Left episodes, I talked to ten inspiring leaders in the world of destination marketing all about successful partnerships that their destinations are taking forward into the post-pandemic world. My interviewees also share the most significant challenges they are facing today and how…
Insights from Destinations International 2022 Convention (Part One), with Nicole Mahoney
For this first episode in a special two-part series of Destination on the Left episodes, I visited the Destinations International 2022 Annual Convention and spoke with several attendees who are experts in the travel and tourism industry. These convention attendees share valuable insights, and the common thread woven through our conversations was the importance of…