Facebook and Tourism Marketing: Best Practices
Social media is a standard marketing practice now, and holds several powerful platforms for tourism marketers. Taking on social media can be challenging, especially with…
4 Digital News Solutions for the Modern PR Pro
As a modern PR professional, keeping up to date on the news is half the job. It’s important for me to be aware of the…
Inside A Blogger’s World
A first-hand immersion with bloggers and the five ‘what I know for sure’ take-aways The Finger Lakes Region of New York recently hosted bloggers for…
Instagram for Tourism: Best Practices
Taking on social media can be challenging, especially with limited time and budget. In this series, I’ll explore best practices for destinations and attractions across…
Social Media Measurement for Tourism Marketing
Social media is a crucial part of any 2018 tourism marketing plan. But any good plan is predicated on being able to prove the worthiness…
When to Add A New Social Media Channel
How do you know when it’s time to add a new social media channel? In previous posts, we talked about Instagram, hashtags, and how to know…
- Content Development (6)
- Facebook Advertising (4)
- Social Media (22)
- TikTok (1)
- Crisis Communications (1)
- Influencer Marketing (7)
- Travel PR (32)
- Destination Marketing (143)
- Group Travel (27)
Collaboration Toolkit
Our first research study confirmed that collaboration is a constant in the travel, tourism and hospitality industry. It is not a matter of if, but when and how, organizations will collaborate together. Our latest study reveals how organizations are putting collaboration into operation and how they are setting up systems and processes so that collaboration becomes a strategic part of the organization.
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