AUTHOR: Rhonda Carges

Marketing for Group Travel: Building Solid Relationships with Tour Operators

Group travel is a significant segment of the tourism market, and if you want to see those buses pulling up to the curb and filling…

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Creating Sample Travel Itineraries – Dos and Don’ts

Creating sample travel itineraries in the tourism industry is simply a must. They are an opportunity to highlight the many assets and treasures in your…

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Under, around and in between: Hidden gems in tourism

The idea of overtourism has been discussed in the United Kingdom and Europe for more than twenty years but only in the past 5 years…

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Financial Benefits of Group Travel

Tourism is an economic engine. Pre-Covid, the economic impact of tourism was at an all-time high, generating $1.9 trillion in 2019 and supporting over 9.5…

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Insights from TAP Dance 2023

Travel Alliance Partners (TAP) was established in 2001 as an organization of premier North American Tour Operators who offer unique products from more than 500 destinations worldwide. From…

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Elemental Photography in the Tourism World

All tourism photography has one thing in common- an element that evokes a reaction, a feeling, or a desire to visit. When you’re in the…

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Increase Foot Traffic with Motorcoach Business – 11 Ways to Become Group Ready

Working in the travel and tourism industry allows us to get to know organizations that rely on visitors to their communities to help grow their…

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4 Tips for a Successful FAM Tour

In the wonderful and exciting world of tourism marketing, various tactics are used to market a destination. One of these is hosting a familiarization tour,…

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4 Common Types of Group Tours

When you’re driving down the highway and see a big motorcoach cruising along, do you ever wonder who’s in there?  The possibilities of who participates…

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Tourism Marketing: A Collaborative Approach

What goes into making a location attractive as a tourist destination? Geographic locations are inviting to visitors for a multitude of reasons. However, one thing…

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