Artificial Intelligence In Tourism
Although it may be easy to get caught up in the story of all-powerful AI, the reality is much less close to a “war with…
Destination Podcasts: Telling Your Story
It’s no secret that we’re huge fans of podcasts at Break the Ice Media, as we have our own podcast, Destination on the Left, exploring…
Changing Travel Trends in 2023
With constant changes in the world around us and everything moving at seemingly hyper-fast speeds, travelers are increasingly turning to their vacations as a way…
Mindsets & Marketing: How Embracing a Growth-Mindset Can Set Your Destination up for Success
We learned that having a growth mindset – or calling yourself “growth-minded” – is more than just forward motion. It is a willingness to work, learn, grow, fail, and try again. … We’ve pulled out five lessons for destination marketers to help you adopt a growth mindset and set your destination up for success:
Main Street Marketing and Community Partnerships
The COVID-19 pandemic reignited a desire to support local businesses, and this doesn’t seem to be going away anytime soon. After the pandemic, an Intuit…
2022 Top Tourism Campaigns Bring Typing Ponies & Talking Kangaroos
This year saw us returning to travel in big ways, and the campaign ideas rose to match! We found some of the most creative, quirky,…
Increase Foot Traffic with Motorcoach Business – 11 Ways to Become Group Ready
Working in the travel and tourism industry allows us to get to know organizations that rely on visitors to their communities to help grow their…