From Assistant to Amplifier: Rethinking AI for Tourism Marketers
After attending MAICON, a Marketing AI conference hosted by SmarterX, one message came through loud and clear: AI isn’t replacing marketers—it’s making our work sharper,…
Collaboration Toolkit
Our first research study confirmed that collaboration is a constant in the travel, tourism and hospitality industry. It is not a matter of if, but when and how, organizations will collaborate together. Our latest study reveals how organizations are putting collaboration into operation and how they are setting up systems and processes so that collaboration becomes a strategic part of the organization.
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